Shinebolt overview

Our story:
More than a decade ago, Angela Smith and Jessica Esch met for tea at the suggestion of a mutual friend. Little did they know this one conversation would lead to a lifelong friendship and a company. At the core of everything: a love for life, people, and stories. Fast forward to February 2019. Angela was working for an internationally celebrated artist, overseeing wholesale. Jess was exploring new opportunities that encompassed her writing and illustrations. Based on their shared background, interests, and hopes, they leapt and started Shinebolt to shine light on artists and organizations they love.

Our promise:
Shinebolt makes a brighter world by bringing people together, stories to life, and art to market.

Our areas of focus:

  • Shinebolt Consulting: We help creatives and companies discover, celebrate, and build their brand, as well as uncover and share their stories. Our services include brand facilitation, story mining, storytelling, sketchnoting, illustration, and communications strategy.

  • Shinebolt Marketplace: We help artists/makers bring products to market (retail and/or wholesale). Our services range from creating high-quality art prints and products to product marketing and managing shop/ gallery relations. Current collaborations include Illustration Institute, Jessica Esch, and Scott Nash.
  • Shinebolt Community: We are all about people. We create and cultivate relationships through social media, shared dialogue, special events, creative connections, shop/gallery visits, and more. We invite artist/makers, creative companies, shops/galleries, and those up to good things in the world (“shinebolts”) to be part of our growing Shinebolt community.


Angela Smith is a writer and big-picture thinker whose superpower is bringing stories to life and spreading joy. She specializes in brand facilitation, story mining, communications strategy, wholesale management/marketing, and gallery relations. Before co-founding Shinebolt, Angela managed wholesale relationships with 100+ galleries while working with Brian Andreas at Flying Edna. Over the past 25 years, Angela used her vast national and regional marketing experience to the betterment of creative, service, and nonprofit sectors. She lives in Falmouth, Maine.

Jessica Esch is a writer and illustrator using art, craft, and good humor to spread ideas and build community. For 20+ years, her concise yet profound words and clean images have expanded people’s hearts, minds, and way of being in the world. Her work has appeared in The Sketchnote Handbook by Mike Rohde, ARCADE, and Harvard Graduate of Education’s Ed Magazine. Prior to co-founding Shinebolt, she learned about her community from the ground up at United Way of Greater Portland. She lives in Portland, Maine.

Learn more:
207-370-2404 or
Facebook and Instagram: @shineboltstation; Twitter: @shinebolts